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• Managing Your Business Processes
  • Process Design & Modeling
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• Partners

The Serena Mashup Exchange is Live!

There is now a new marketplace where you can get packaged Mashups, template work-flows and professional service offerings.

Business Users, Internal IT, and all types of consulting and channel organizations – the Mashup Exchange has something for you:

Find:

• Packaged Mashups to buy and deploy
• Web Services used to build Mashups
• Template Workflows to speed Mashup creation
• Professional Service offerings

Visit:

• Partner MicroMarkets that promote their organization and offerings
• Blogs, articles, and other information to assist you in building Mashups
• Create communities around software offerings and practice areas so you can find the Mashups you need around the software you already own

Serena believes that enabling business users with technology is only half the picture: changing the way people conduct business is the other half. New technology like SaaS has started a business-led revolution in software, which Serena is now ready to kick into high gear. Join us in the next popular uprising—bring out your developer side!

The Mashup Exchange helps you by:

Non-Technical Business User

Giving you an easy way to automate your business processes via:

• A library of business process Mashups that you can search, try, and buy
• Subject matter-specific MicroMarkets for Mashups and the expert partner services to integrate them into your environment
• A community of other frustrated business folks who are ready to connect on the Mashup Exchange, and start Mashing it up themselves!

Technically Inclined Business User

Giving you all the ingredients you need to build your own Mashups:

• A library of template Mashups, Mashup parts, & Web Service Building blocks
• Articles, expert partners, and professional services to take your Mashup to the next level and tie it into your enterprise systems
• Utilize all of that SOA and Web Services that IT keeps telling you about, but you believe only exist in their cola-induced dreams.

IT and/or Developer

Empowering your stakeholders while maintaining control:

• Give those trigger-happy business users a safe, controlled environment to share and build Mashups
• Provide a managed SOA / Web Services library for internal customers
• Manage key service providers and partners and promoting them to your internal audiences