Archive for the ‘IT Service Management’ Category

So the final prize giveaway has been won and the last canapé served. xChange12 is now in the archive as another stellar success … long live xChange13! I thought I’d share a few reflections on the conference this week with a view from the inside of the heady maelstrom that is the annual user conference.

The voice of the customer has always been the focus of xChange, it is, after all, where the name of the conference comes from. This year we were able to hear more of that voice and there was a real sense of progress and achievement in all the customer presentations. I got the sense that,



Day 2 at xChange12

Speeding ALM implementations, Peter Raymond from R&D described Serena’s Orchestrated ALM reference architecture. Walking through domain models, artifact relationships and process models, the reference architecture provides a blueprint to help our customers coordinate and integrate processes and tools across the Application Development and Delivery lifecycle. He then described a customer implementation that was expedited through use of the reference architecture to simply revise and adjust forms, workflows and integrations quickly and efficiently.

There was plenty of excitement when Jack Leon, also from R&D, revealed the evolution of our process-based agile



The interest and importance of release management is evident among Serena’s customers.  Here at Day 1 of Serena xChange12 Global User Conference in the Release Management track, we had a packed house during Julian Fish’



Greetings from Serena xChange! We had a wonderful first day yesterday. DevOps was one of the hottest topics. In several 1:1 conversations, as well as the panel discussion I participated in, customers were keen to discuss how to bring dev and ops together to accelerate innovation and improve service quality.

One of the biggest considerations is an adoption plan. Yes unified tooling to provide orchestration and end to end visibility is a must have, but the beyond that, the biggest challenge is affecting cultural change. The organizations that are on the right track have appointed leaders that have served in both Development and Operations capacities. Those folks “get it”, and are well on their way to



The new and enhanced products introduced today add developer-driven continuous delivery with cloud provisioning; IT catalog, control and analytics on phones and tablets; and full-cycle social IT capabilities to Serena’s Orchestrated IT solutions.  Thus Serena’s Orchestrated IT solutions now provide powerful support for the agile enterprise.

Development-Driven Release Management and Cloud Deployment

Serena Release



According to a survey of global CIOs IDC published in Information Week, the primary focus for companies’ innovation plans is making business processes more efficient. Their top concern is that they won’t be able to innovate fast enough to meet business goals.

Process automation offers the most cost-effective way to make business and IT processes more efficient, reduce costs, ensure compliance and provide both speed and consistency in how organizations conduct and adapt business activities. Expanding



Orchestrated ITWe’re proud to announce that the Orchestrated IT advances we announced in March are now generally available.  Version 3.5 of Serena’s Orchestrated IT solutions offer major advances in usability, performance, and your ability to coordinate both application and operational changes through a



xChange 2012We’re counting down to xChange12, Serena’s global user conference in Las Vegas from September 10-12.  If you are or plan on joining us, now is the time to start choosing breakout sessions to attend!  There are over 80 sessions in six different tracks.  Choosing amongst these sessions from Serena experts, successful customers and value-added partners will be tough, so consider inviting your colleagues to come to





IT organizations are under pressure to increase automation to reduce costs and increase fulfillment and compliance. There are two main types of automation that IT organizations use to increase efficiency: both process automation and runbook automation provide the ability to create, orchestrate, manage and report on workflows that can operate across the systems that support IT services and assets. The differences between these types of automation are both their focus and complexity:

  • Runbook automation