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Our next DevOps Drive-In webcast features application deployment automation and database deployment automation working together. Register here for the September 18th event. Read on for some background on the topic.

With the explosion in the use of Agile



“Drinking our own champagne” is how we approach technology here at Serena. If we have a our own tool that supports part of the application development lifecycle we use it for our own development efforts. In fact the Serena development teams deploy the beta versions of our solutions straight into their production environments because they want exploit the cool-new-stuff just as much as you do!

When I sat down today to start writing about automated deployment in modern enterprises I thought I’d follow the Serena mantra and “drink our own champagne” too. So I



As the overall owner of the content for our next xChange global user conference, I always remember that the heart of xChange15 is the breakout session content but the soul of xChange is the array of fantastic customer presentations.

I am delighted to announce that, as of today, you can learn more about the xChange Call for Speakers on the xChange website and then submit your ideas for presentations



(This is the conclusion of a 7-part series. Read part 1, part 2, part 3,



As the DevOps movement approaches its 5 year anniversary, the question remains: is the movement ready to cross the chasm into mainstream IT? 

Stories of unicorns abound, and if we believe the vendors and early adopter case studies for the enterprise, we would be feeling that we are on the other side of the chasm, ready to get inside the tornado, change the culture and



I’m excited to announce that we’ve made Serena Deployment Automation free for everyone…and free forever. The Community Edition provides full product functionality with deployment to 5 virtual or physical servers. You can add more end points for the new low price of just $1,499.

You can learn more about Serena Deployment Automation and download the Community Edition for free at www.serena.com/freedeploy.

So, let’s get to the why, what and how of it all…



[caption id="attachment_4570" align="alignnone" width="300"]Share Monday Cloud Monday’s buzzwords here at SHARE[/caption]

It has been pretty hectic here this afternoon at the Serena booth (#418) where we are showcasing the latest version of ChangeMan SSM to the nearly 1,000 attendees. Response has been great and a number of Systems Programmers have taken advantage of the special offer of trying ChangeMan SSM for free for 90-days. You can be part of this great



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Well it’s here! The registration for xChange15 in Washington DC opened today. Visit www.serena.com/xchange for details.

If you are a xChange alumnus, you will have been sent a discount code giving a very special price as a thank you for being a returning attendee.

If you are new to xChange, we have a special promotional code for you that will save you $300 off the full price and this is good



DevOpsDays attracts the best and brightest from both development and operations: the ones who want to change how companies deliver software and improve the value delivered to the business. These leaders are challenging the current state of IT, and for good reason.  The status quo is lacking in quality and not responsive enough to the business.  The DevOps leaders are looking at new ways to change the work culture, the processes that deliver software and the technologies and tools to delivery that competitive edge to the business.  Their work is driving a “BIG FAT RETHINK” on the whole traditional “People,



It is with great pleasure that we announce the release of Serena Dimensions CM 14, which is without a doubt the most innovative and powerful release of our premier software change and configuration management (SCCM) product ever.

Resolving the growing complexity of application development has been a common theme as we engineered this new release in partnership with 150 current customers that participated in our Preview,