Archive for the ‘ALM’ Category

Mountain ClimberIn my last blog post, I wrote that the “7 Deadly Sins of IT Demand” are driving down business satisfaction with IT. Any of these sins can make it extremely challenging for IT to efficiently and quickly fulfill demand. Recognize any of them?

  1. The Squeaky Wheel, who constantly harasses IT or escalates requests.
  2. The Black Hole where good requests



We’re proud to announce that the significant advancements made to our Orchestrated IT solution set are now generally available.  Serena Orchestrated IT 4.0 was specially designed to help agile enterprises take full advantage of mobile, social and cloud capabilities.

For the Front Office, Development, and Operations, Serena Orchestrated IT 4.0 consists of Serena’s major solutions, including Serena Dashboard, Request Center, Demand Manager, Requirements Manager, Development Manager, Release Manager, and Service Manager.



Serena had a great turnout for the Mainframe xChange12 breakout sessions and the “xChange Again” webcast on October 4.  At xChange, our customers had many questions about the future of the mainframe.  In many respects, we are at the greatest crossroads in the history of the mainframe.  Three points were loud and clear from our customers.

1. Our customers are doing more with less.

With downsizing, mergers and acquisitions, and corporate restructuring, we have customers who now have only 2 or 3 ChangeMan ZMF administrators versus the 8



The “7 Deadly Sins of Managing IT Demand” are undermining business satisfaction with IT. They’re the reason why IT struggles fulfilling business demands and answering some key questions from the business:

  • What’s the status of my requests?
  • Why can’t IT



Baseball and bat on the grassTo paraphrase a line in the movie Field of Dreams, “What does IT have to do with baseball?”

Perhaps a lot more than you think.

Last weekend, I watched a more recent Academy



I am thrilled to announce Serena has been named a Leader by Forrester Research in its latest Wave ALM Report! This is a great accomplishment, as Forrester is one of the premier technology analyst firms in the world. Serena was recognized for its unique Orchestrated ALM offering, strategy and market presence and, even better, Serena scored a perfect five out of five for our integration and customization capabilities.

Here are some of the key excerpts from the Wave ALM



We’re thrilled to have Serena executives deliver upcoming presentations on both Dev and Ops topics. Our resident Release Management expert Jeff Westenhaver is set to speak on Oct. 26 at 9 a.m. PT via WebEx in the Software Systems Best Practices eConference. Jeff will be presenting on best practices for application release management and covering success from development through quality assurance and into production. Tune in to hear Jeff’s presentation by registering





Orchestrated ITis how effective organizations develop and manage IT systems. That’s why Serena created a new 2-minute video to explain what Orchestrated IT is all about. This upbeat video debuted at xChange, Serena’s annual user



So the final prize giveaway has been won and the last canapé served. xChange12 is now in the archive as another stellar success … long live xChange13! I thought I’d share a few reflections on the conference this week with a view from the inside of the heady maelstrom that is the annual user conference.

The voice of the customer has always been the focus of xChange, it is, after all, where the name of the conference comes from. This year we were able to hear more of that voice and there was a real sense of progress and achievement in all the customer presentations. I got the sense that,