Buzz

What others are saying about Serena Business Mashups

Arbitron
Stuart Cohen, Enterprise Architect

“Serena Mashup Composer is useful in two ways: one, it provides IT a way to easily build and deploy mashups for the business. Secondly, it provides the business with a way to build and manage their own mashups. If we only give this to IT, the scope would be too narrow. By getting the business involved in building their own Mashups, we enable them to build things that IT would never think of.”
Stuart Cohen, Enterprise Architect
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Thomson Financial
John Hastings-Kimball, VP of Workflow Solutions

“Serena Mashup Composer is powerful because I can teach employees how to use it and build applications. Business owners who are closest to-and really understand the business need-can solve their own problems.”
John Hastings-Kimball, VP of Workflow Solutions
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Looksmart
Larkin Ryder, Director of Process Management

“With Serena Mashup Composer, they are taking a great product to a whole new level. With a drag-and-drop interface we’ll be able to visually build mashups between Serena and Salesforce.com for immediate business impact. It will eliminate costly, time-consuming integration work. This is a major breakthrough in application development.”
Larkin Ryder, Director of Process Management
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Intuit
Rajiv Amar, Manager Software Engineering

“Serena Mashup Composer will save us a great deal of time. An integration that used to take six months plus will be reduced to a few weeks or so with major focus on business processes not the technology.”
Rajiv Amar, Manager Software Engineering
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Leading Aerospace Company
Brenda Hollingsworth, System Integrity Business Analyst Senior Staff

“Developing forms in Serena Mashup Composer is much easier and more flexible. It’s a significant improvement that will enable even greater adoption throughout the organization.”
Brenda Hollingsworth,
System Integrity Business Analyst Senior Staff
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Financial Engines
Matthew Todd, Chief Information Security Officer

“Serena understands the security aspects related to its new Business Mashup technology. The company realizes that proper rights and access management between systems is an important factor for IT and security managers.”
Matthew Todd, Chief Information Security Officer

What Industry Analysts are saying about Business Mashups »